How to Create a Landing Page – Video Tutorial
A landing page is a static web page that focuses on getting leads – for example, asking visitors to sign up for a free trial or a weekly newsletter.
In this video, you’ll learn how to create a landing page that helps increase site traffic and your conversion rate. To get started, follow these three steps:
- Define your conversion goals.
- Have a clear and direct value proposition.
- Come up with a compelling call to action (CTA).
By understanding the elements that make an effective landing page, you’ll generate more leads, regardless of the type of website you own.